UTM: What’s That and Why Do I Need It?
UTM stands for Urchin Tracking Module. Does that help? Didn’t think so. Chances are your website uses Google Analytics to track usage and visitor behavior (according to recent estimates some 30 to 50...
View ArticleWhy Your Business Should Be Locally Famous
Fame is a hard thing to write about. You’re probably thinking, what does this guy know about being famous. And if you weren’t thinking about that, you most certainly are now. If you are thinking that,...
View ArticleI Would SEO, But Where Do I Start?
You wake up and think, today is the day. I’m going to search engine optimize (SEO) my website and get the best rankings that I could ever achieve, and get all of the Internet traffic. So you sit down...
View Article5 Foundational SEO Steps for the SMBCMN
Today I had the privilege and pleasure of presenting to the Social Media Breakfast in Hutchinson. We covered the 5 main things you can do to set up your SEO strategy for success. To Take a look at all...
View ArticleHow Do I Write Content For a Website?
The time has come. You need to write a blog post or a new page on the website. You know you should do this more often, but you are not a writer, you are a small business owner or a marketer, or the IT...
View ArticleHow To Find Your Most Popular Content Using Google Analytics
Recently a published post featuring the top 4 blog posts of the year published by Vivid Image. There are many reasons that you would want to do this (check out these 10 reasons Jackie recently posted)...
View ArticleFinding Your Best Organic Content With Google Analytics
We’ve talked a lot recently about the importance of writing a “best posts of the year post.” Last week we talked about using Google Analytics to find your most viewed content. This week we’ll put a...
View ArticleHow Important Are Those Emails from Google?
It’s Monday morning. You walk into the office with a clear understanding of what you have to accomplish. You’re ready to get things done. You open up your email and there it is… a warning. Not just any...
View ArticleMy Presentation from the #MNBlogCon
Recently I was lucky enough to speak at the MN Blogger Conference. I was really excited to be picked. Bloggers are an amazing group of people. Most bloggers get started out of a serious passion for...
View ArticleCreate Expanded Text Ads Using the AdWords Editor
Remember when you were a kid and you got a new Lego set? It was exciting and awesome. Then you opened it up and found a box of thousands of pieces that were going to take you all day to snap into...
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